I’m Stef, an influencer and content creator sharing design and interior ideas, recipes and farmhouse-core living across Instagram.

A few years back I started sharing the slow renovation of my 1910 Tudor fixer-upper in Michigan. I'm a natural-born creative with a zest for bringing old spaces back to life. Embracing the old whilst adding some new modern elements, I made my dream of offering ideas for fixing up spaces, decorating rooms, and adding warmth appeal and character.

My home has been featured in Apartment Therapy and will be in the Holiday 2023 issue of Country Living Magazine. I have worked with brands such as Farrow & Ball, Hanna Andersson, The Company Store, Lulu & Georgia, Rifle Paper CO., House of Hackney, Sunday Lawn Care, and Sandberg Wallpaper to name a few, creating content, styling, photography, video and product placement on IG.

Strong & personal relationships

As a fast-growing influencer, one of the biggest strengths of my channels and brand is that I have put a lot of effort into building a strong relationship with my followers. By sharing both practical interior ideas and giving a preview of my daily family life I have increased congestion and developed meaningful relationships with my dedicated followers.

Engaging content

With a high engagement rate, the strength of creating digital campaigns and content through my channels is that it always reaches my highly engaged followers who share and engage with the content. In affect content then has the possibility to grow exponentially and spread beyond.

IG LATEST ENGAGMENT

Accounts reached / 90 days

US followers

5.6%

146 K

Followers

Average engagement

79.8%

1.4 M

PORTFOLIO

  • Farrow & Ball

    PRODUCT PLACEMENT ON SOCIAL CHANNELS, STYLING, CONTENT CREATION & PHOTOGRAPHY

  • Schoolhouse

    INTERIOR STYLING, HOME TOUR ON WEBSITE, PRODUCT PLACEMENT ON MY SOCIAL CHANNELS, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY

  • House of Hackney

    STYLING, PRODUCT PLACEMENT, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY OF HOUSE OF HACKNEY

  • Sandberg Wallpaper

    INTERIOR STYLING, PRODUCT PLACEMENT ON SOCIAL CHANNELS, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY

  • Sunday Lawn Care

    CONTENT CREATION, VIDEOGRAPHY, PHOTOGRAPHY & PRODUCT PLACEMENT

  • Balsam Hill

    INTERIOR STYLING, PRODUCT PLACEMENT ON SOCIAL CHANNELS, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY

  • Spoonflower

    INTERIOR STYLING, PRODUCT PLACEMENT ON SOCIAL CHANNELS, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY

  • Bluestar

    PRODUCT PLACEMENT ON SOCIAL CHANNELS, INTERIOR STYLING, CONTENT CREATION, VIDEOGRAPHY & PHOTOGRAPHY

Yesterday was an extra special, bittersweet day. It’s a day that holds so many memories, so much joy, and sadness all at the same time. December 6th is now a 3rd generation birthday in my family. It was my dad’s birthday, it’s my br
Happy Sunday ✨- I’m excited to move our trees back into the house from the garage and dress the exterior today. It was a busy/fun week, but I’m looking forward to all things Christmas! 🎄
Some still moments from last Christmas season. 🎄 I still can’t wrap my mind around how it’s been a year since these were taken, and how Ray will be one in less than 30 days. It’s been a bitter year for a couple reasons, but mostly